SHOWCASE / ILLUSTRATIONS / WHAT I DO / RESUME / CONTACT / LINKS & CREDITSVICTORIAS_SECRET.htmlILLUSTRATIONS.htmlRESUME.htmlCONTACT.htmlLINKS.htmlshapeimage_1_link_0shapeimage_1_link_1shapeimage_1_link_2shapeimage_1_link_3shapeimage_1_link_4

WHAT I DO

CASE STUDIES

/// IRVING & FINE : A NEW LOGO WAS DESIGNED AND APPLIED TO THE CORPORATE IDENTITY, WHICH WAS THEN EXTENDED TO GARMENT MARKETING. VIEW HERE. /// C.O.BIGELOW CHEMISTS : BIGELOW’S LOGO WAS UPDATED AND MODERNIZED, THEN APPLIED TO NEWLY REDESIGNED PACKAGING WHICH WAS THEN STYLED AND PHOTOGRAPHED IN BIGELOW’S OWN CATALOG. VIEW HERE AND HERE. /// SOMA INTIMATES : A NEW LOGO WAS DESIGNED TO EXPRESS SOMA’S NEW BRAND POSITIONING. THIS WAS THEN APPLIED TO THE CORPORATE IDENTITY AND STANDARDS WHICH WAS THEN EXTENDED TO THE RETAIL PACKAGING. VIEW HERE. IRVING_%26_FINE.htmlC.O.BIGELOW_PACKAGING.htmlC.O.BIGELOW_PRINT.htmlSOMA_INTIMATES.htmlshapeimage_3_link_0shapeimage_3_link_1shapeimage_3_link_2shapeimage_3_link_3

DESIGN AND IMAGES © 2010 LEE ILEY